A predetermined, fastened quantity paid to an influencer for a particular set of deliverables, resembling social media posts, weblog content material, or video integrations, whatever the marketing campaign’s efficiency metrics. For example, an influencer would possibly obtain $500 to create and share one Instagram Reel selling a product.
Using this fee construction presents predictability in budgeting and simplifies monetary planning for advertising campaigns. Companies can successfully handle bills with out the uncertainty related to performance-based fashions. This strategy ensures influencers are pretty compensated for his or her time and artistic efforts, no matter engagement metrics, which might be influenced by elements outdoors their management.